We celebrate the wonderful bond between dogs and their humans through thoughtfully-designed, functional accessories and products that boldly represent that joyful bond.

WHEN IT ALL BEGAN

2019

Woof & Wonder began at my kitchen table in a tiny apartment. I had no business or sewing experience, just a love for design and a heart full of inspiration from the bond I shared with Handsome. I worked on this brand during late nights and weekends after my 9-5 corporate job, determined to create something special that dog moms like me could relate to and enjoy.

EXPLORATION, RESEARCHING & TESTING

2020-2021

My fiance, Vincent, taught me how to sew on a beginner machine and I quickly began to offer hand-sewn bowties, collars and leashes. Our products quickly flourished to include walking sets made with exclusive designs.

OUR FIRST VIRAL PRODUCT

2022

A little product that's made a huge impact for our small business - the Poopy Loop changed everything! We had a handful of viral videos on social media which led to a collaboration with BARK and Chewy. We love to launch new designs regularly - they've somehow become collectibles - so be sure to follow our journey.

EXCITING ROADS AHEAD

NOW

We can't wait to share all the fun things we have planned. Thank you to our incredible community for being with us along the entire journey!

we care about

  • Celebrating the Bond: Dogs aren’t just pets—they’re family. All our product are designed to make the moments you share with your dog more fun, joyful, and meaningful.
  • Innovative and Practical: I believe in solving real problems with a stylish twist. Our products are made to be as functional as they are beautiful.
  • Building Community: We're not just a shop—it’s a community of obsessive dog owners.